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Colgate Optic White Expert Teeth Whitening Toothpaste Express with Hydrogen Peroxide 125g
  Product ID: 2653357

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Colgate Optic White Expert Teeth Whitening Toothpaste Express with Hydrogen Peroxide 125g

Colgate Optic White Expert Teeth Whitening Toothpaste Express with Hydrogen Peroxide 125g

Product ID: 2653357
$8.99
$6.00 Off RRP
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Pharmacist Only Medicine

 This product is a Healthcare Practitioner-only dispensed medicine. To allow us to dispatch this product we require you to complete an online health questionnaire to allow our Healthcare practitioner to ensure that this product is suitable for you. Our healthcare practitioner may need to contact you if they feel a further consultation is required based on the product you are purchasing. If preferred our Healthcare practitioners are available if you wish to talk to them on 1300 367 283 free of charge.

ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. INCORRECT USE COULD BE HARMFUL.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT. INCORRECT USE COULD BE HARMFUL.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. WEAR PROTECTIVE CLOTHING, HATS AND EYEWEAR WHEN EXPOSED TO THE SUN. PROLONGED SUN EXPOSURE SHOULD BE AVOIDED. FREQUENT USE AND RE-APPLICATION IN ACCORDANCE WITH DIRECTIONS IS REQUIRED FOR EFFECTIVE SUN PROTECTION.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. USE IN CONJUNCTION WITH A HEALTHY DIET AND EXERCISE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
THIS PRODUCT IS NOT AVAILABLE FOR PURCHASE BY THE GENERAL PUBLIC.
BREAST MILK IS BEST FOR MOST BABIES. INFANT FORMULA IS A HEALTHY ALTERNATIVE IF NEEDED. RETAIL QUANTITIES ONLY. LIMITS APPLY.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. WEAR PROTECTIVE CLOTHING, HATS AND EYEWEAR WHEN EXPOSED TO THE SUN. PROLONGED SUN EXPOSURE SHOULD BE AVOIDED. FREQUENT USE AND RE-APPLICATION IN ACCORDANCE WITH DIRECTIONS IS REQUIRED FOR EFFECTIVE SUN PROTECTION.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. USE IN CONJUNCTION WITH A HEALTHY DIET AND EXERCISE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. INCORRECT USE COULD BE HARMFUL.

PLEASE REFER TO ANY HEALTH AND PRODUCT WARNINGS BELOW.
ASK YOUR PHARMACIST ABOUT THIS PRODUCT. INCORRECT USE COULD BE HARMFUL.
 

Information

Colgate
Colgate
Colgate
Colgate

General Information

Colgate Optic White Luminous Express Teeth Whitening toothpaste removes deep stains fast*.

Colgate Optic White Luminous Express Teeth Whitening Toothpaste is powered by hydrogen peroxide, the same teeth whitening ingredient used by dentists.

It deeply whitens beyond surface stains, with a 2% hydrogen peroxide formula and removes deep stains fast*.

Colgate Optic White Luminous Express Teeth Whitening toothpaste is:
- Enamel safe for daily use
- Designed for no tooth sensitivity
- Vegan
- Sugar free
- Gluten free

Size: 125g
Flavour: Fresh Mint

*With twice daily brushing. Results in as little as 3 days. Individual results may vary.

Whiter teeth in 3 days^

Boxed Contents: 1 Toothpaste

Size: 125g

KEY FEATURES

• TEETH WHITENING TOOTHPASTE: Colgate Optic White Luminous Express is a teeth whitening toothpaste in a fresh mint flavour
• POWERED BY 2% HYDROGEN PEROXIDE: the same teeth whitening ingredient dentists use
• REMOVES DEEP STAINS FAST*: for a brighter smile
• DEEPLY WHITENS BEYOND SURFACE STAINS: to whiten your teeth inside and out
• DAILY USE: This toothpaste is enamel safe, suitable for daily use

Warnings

Some people may experience tooth sensitivity for gum discomfort when using whitening products. This discomfort is temporary and not harmful. If you experience more than mild tooth sensitivity, stop use and consult your dentist.

Ingredients

Propylene Glycol, Calcium Pyrophosphate, PVP, PEG/PPG116/16 Copolymer, PEG12, Glycerin, Flavour, Hydrogen Peroxide, Sodium Lauryl Sulfate, Silica, Tetrasodium Pyrophosphate, Sodium Monofluorphosphate, Sodium Saccharin, Disodium Pyrophosphate, Sucralose, BHT. Contains the equivalent of 1000 ppm Fluoride.

NO COLGATE TOOTHPASTE CONTAINS SUGAR.

Active Ingredients: Hydrogen Peroxide 2% W/W

Contains: Contains the equivalent of 1000 ppm Fluoride.

Directions

Brush thoroughly at least twice a day or as directed by your dental professional. Do not swallow. Rinse with a small amount of water. Not suitable for children under 6 years unless recommended by your dental professional. Keep out of reach of children. Store below 25°C.

USAGE ADVICE

Some people may experience tooth sensitivity for gum discomfort when using whitening products. This discomfort is temporary and not harmful. If you experience more than mild tooth sensitivity, stop use and consult your dentist.

STORAGE INSTRUCTIONS

Store below 25°C.

Storage Temperature: Store below 25°C.

RECYCLABLE INFORMATION

This carton contains recycled material and is recycled.

Recyclable Packaging?: Yes

Rated 5 out of 5 by from Cleaner, brighter, whiter! [This review was collected as part of a promotion.] I honestly didn't think that I could get whiter teeth from a toothpaste. Almost two years ago, I went gone through my dentist and paid around $300 to get my teeth professionally whitened. Admittedly the results were probably a lot more faster than what I got with this toothpaste, but the results seem to be quite similar. I've been using this toothpaste for almost 3 weeks straight now and I've noticed a huge difference. My teeth are looking cleaner and the yellow-ish tinge, from a little too much coffee, has faded immensely. I have quite sensitive teeth but I didn't find that this toothpaste enhanced that sensitivity, though there is labelling on the package that suggests it is a side effect. I would recommend this toothpaste to those who don't want to spend big on getting whiter teeth, who also have a little more patience. It isn't a very long time to wait to be able to see a difference. I loved that it was something I didn't have to do on top of my already jam-packed beauty routine. I just brush my teeth!
Date published: 2015-03-31
Rated 5 out of 5 by from White Teeth in 3 weeks! [This review was collected as part of a promotion.] This trial came right in time for me as I was a bridesmaid for a friend's wedding in a couple of weeks' time. I decided that both my partner and I should use this and I was impressed with the results. My partner is a smoker and a big coffee drinker so his teeth were a lot more coloured and stained than mine to start with. We used it together morning and night and the difference was pretty impressive. We took before and after photos and you can notice a significant difference of colour. Our teeth were a lot whiter after using this product after 3 weeks. The stand-up red tube makes me easy to leave on the bathroom counter to remind you to brush your teeth. To be honest I didn't notice whiter teeth in 3 days, but within the first week there was a noticeable different that I was really impressed with. The toothpaste has a pleasant taste, nothing too fresh or minty; it seems to foam up more than regular Colgate toothpastes. A little bit goes a long way. It is an easy and effective way to get white teeth. Don't expect overnight results, but overtime you get great results. For $10 it is a great investment to keep your teeth white. The tube has a lot of product and you don't need a lot for great results. We will continue to use this toothpaste to maintain whiter teeth.
Date published: 2015-03-31
Rated 5 out of 5 by from Great toothpaste [This review was collected as part of a promotion.] I was lucky enough to try out this product as part of the trial team for beautyheaven. I was excited to trial this product after seeing that it claimed to give whiter teeth in just one week. I have had my teeth professionally whitened but they were starting to show some stains from coffee and tea drinking. The product itself comes in an red squeeze tube that sits flat on its lid and allows easy dispensing of the product. It is a thicker toothpaste with a fresh, minty taste and a great foamy clean feeling in the mouth. Unlike some other whitening toothpastes, I did not find this toothpaste gave me any sensitivity or pain. Overall I have noticed some brightening and whitening to my teeth over the three weeks I have been trialing this product and hence would recommend.
Date published: 2015-03-31
Rated 5 out of 5 by from Gentle Whitening Toothpaste! [This review was collected as part of a promotion.] I drink tea and eat chocolate so this toothpaste has made a difference to the colour of my teeth since I started using it. It's very gentle though so it takes three days to get to it's ultmate 'whiteness' for your teeth. It depends on the colour of your teeth at the beginning of using this as to the colour they end up being. I like the unique flavour of this toothpaste but I have to make sure I rinse it all out! It should not be swallowed so my tip is to rinse well after brushing. I have semi-sensitive teeth and I found that I could use this product with no problem at all. I was told by Colgate's dentist that I could put some sensitive toothpaste first on the sensitive area near the gum if I needed to and then brush with this product. I haven't needed to do that yet. This product comes in a bright red, impressive tube. If you are after gentle whitening, then this product could be for you! I'm very much enjoying it and when I ask people around me if they think my teeth look whiter, they say "Yes!".
Date published: 2015-03-31
Rated 5 out of 5 by from Can feel this working! [This review was collected as part of a promotion.] I was lucky enough to trial this product and I must say, it has been fantastic. It comes in a red squeezy tube, with the lid clicking off (great so you dont lose it). The toothpaste heats up as you brush and you can really feel it working. Your mouth is left feeling really clean and fresh and you can definintely notice the whiteness after a couple days. I highly recommend this product.
Date published: 2015-03-24
Rated 5 out of 5 by from Great product with brilliant results [This review was collected as part of a promotion.] I have trialled whitening toothpastes before with no results, or having to give up as it effected my teeth sensitivity. This product was nothing like the others, it gave me a noticeable difference, did not effect my sensitivity, and left me feeling a lot more confident and less self conscious about he yellowing of my teeth.
Date published: 2015-03-24
Rated 5 out of 5 by from In a word - wow! This works! [This review was collected as part of a promotion.] I was skeptical going into this trial for a couple of reasons. To start with, whiter teeth in three days seemed a pretty big claim to make for an at home product. I have also trialled a previous version of Colgate Optic White, and while it gradually whitened my teeth it also caused a lot of irritation to my mouth and gums. I expected Colgate Optic White Express White to be even more harsh. Happily and surprisingly this was not the case at all. My family members and I have all been using this toothpaste for weeks now with no irritation at all. The best part of this product is that it actually does what it claims - I noticed my teeth looked whiter within two days, and with continued use my teeth look great. My fiancé drinks a ton of coffee and his teeth were quite stained, after using Express White his teeth look so good a colleague asked if he'd had them professionally whitened! This new formula is a huge improvement on the old one. My only criticism is that it doesn't taste the best - I use a mouthwash afterwards just so I get that cool minty freshness that I prefer. But apart from that this toothpaste is a real winner!
Date published: 2015-03-24
Rated 5 out of 5 by from great product !! [This review was collected as part of a promotion.] i was thrilled to receive this product to trial ~ thanks BH i had my teeth professionally whitened mid last year so my teeth were in pretty good shape although i'd recently been thinking that i should use the tray for a couple of nights for a refresh, this product couldn't have come at a better time..... ive never had much success with whitening toothpastes but this was great, after only two days i really noticed that my teeth were brighter, cleaner, whiter ~ back to just after i'd had them done ! loved this product and will def repurchase :)
Date published: 2015-03-24
Rated 5 out of 5 by from Pretty good product for the price! [This review was collected as part of a promotion.] It does taste a little chemically and has a warming sensation but I got used to it very quickly and it didn't really bother me that much at all. I like how fresh it left my teeth unlike other hydrogen peroxide toothpastes that sometime leave a sting like sensation on your gums. You see results with this product pretty quickly and for the price I think its not too bad. i will be repurchasing this again and will be using it as part of my everyday oral care
Date published: 2015-03-24
Rated 5 out of 5 by from Trial Team [This review was collected as part of a promotion.] I've used Colgate before and have always ben impressed with the way it performed. So I was eager to trial this product, I used it just like toothpaste and brushed for over 1 min. After 3 days I saw a slight difference, not a lot but slight. But I continued using it and after 2 weeks my teeth were noticeably whiter. I am very pleased with the results. I would recommend that you use it for longer than 3 days to see any results.
Date published: 2015-03-23
Rated 5 out of 5 by from Bright White Pearly Sparkly Smiles! [This review was collected as part of a promotion.] I loooove this product. I love that the toothpaste itself tastes minty fresh and doesn't leave a chalky residue on my tongue. I hate that!! The foaming texture was instead enjoyable and it felt like my teeth were really clean!! I have definitely found my new favourite toothpaste! I love the tube it comes in, it makes for easy application. I didn't need to use much. I got my whole family to trial this product and while we didn't notice the whiter teeth in 3 days (we were already using the regular Colgate Optic White), after about a week we were all noticing the difference, and commenting on each others teeth! We will all continue to use this product as we love the taste, texture and of course, the results!!
Date published: 2015-03-18
Rated 5 out of 5 by from brighter and whiter teeth! [This review was collected as part of a promotion.] colgate optic white express white comes in a handy easy to use tube. white cap which helpps control the quantity you ned to use.this toothpast is actually a better version of th optic white! i only use a small quantity on my toothbrush and brush my teeth as usual. i usually follow up by listerine to keep my teeth clean and my breathe fresh. i started to notice that myteeth are brighter from day 2. By day 3 my teethwere noticably whiter and feels cleaner! i kept using teh toothpaste for one week and the results are amazing. i have sensitive teeth and the colgate optic white express white did not affect my teeth at all. i usually uses this toothpast after every meal ( around 3 times a day). i do highly recommend this toothpaste if you want cleaner and brighter teeth in less than a week.
Date published: 2015-03-17
Rated 5 out of 5 by from Love the taste, love the feel [This review was collected as part of a promotion.] Colgate Optic White Express toothpaste comes in an easy to use squeezable tube. the tube is in a nice bright red, easy to be found in the supermarket isle. The paste is white in colour. Each time using it I get a warm sensation on my teeth and then it disappears and foams up giving me an overall good clean and feel. I love that it foams as it reassures me that I am covering all bases in my mouth. I really like the taste, its not overpowering but refreshing. I like that its white as I'm not a fan of coloured toothpaste as for some reason it colours my toothbrush, so very pleased in the colour. I did find my teeth whiter after two weeks of using the product. It wasnt a major difference but I could see some difference. I really like using this product and will continue to do so in the future. I think will long term use my teeth will go whiter.
Date published: 2015-03-17
Rated 5 out of 5 by from Very impressive! [This review was collected as part of a promotion.] As a coffee drinker I was very impressed with the results of this trial... Optic White showed me noticeable results after just 1 wash and after the 3 day mark teeth were defiantly shades brighter... The product package is bright, energising, has upside down easy dispense tube which is always a bonus for non wastage. Optic white smells so fresh and on application warms up in the mouth, making sure I know I am getting a really good deep clean. After using for a couple of weeks I have very noticeable results and am so happy I was selected to be a part of this trial team! Thanks Colgate and BH xx
Date published: 2015-03-12
Rated 5 out of 5 by from This product will make you want to swap toothpastes [This review was collected as part of a promotion.] I received this through a trial team, although I would have bought it anyway as I am obsessed with teeth whitening. I have ben using the Oral B 3D range for just under a year and have been happy with the results if I combine the strips, mouthwash and paste. I started using the Colgate just under two weeks ago morning and night and I think it is brilliant. I love the taste and the texture. The taste is not as fake minty as some of the other brands and the texture is really different to other brands. My teeth felt shiny and seemed to glow after just a day and with the continued use for a fortnight I can see that they look whiter and shiner. I have not used any other addictions products to make them whiter while trialling this toothpaste and I will definitely continue to buy this product. The red tube is really attractive and I am drawn to it in the supermarket aisles. The price is not too bad compared to some of the professional whitening brands you see in the shops and it really does work. I shall recommend it to friends and will buy it again.
Date published: 2015-03-12
Rated 5 out of 5 by from Much better smile [This review was collected as part of a promotion.] I am very excited to be trialling the Colgate Optic white toothpaste which says it will work in just 3 days. So I started to use this toothpaste twice a day using my electric toothbrush. The product is in a tube and is very easy to open and squeeze out the correct amount of the product. It is white and not too thick. It lathered up very well and cleaned my teeth superbly. The reduction in stains was amazing, on day 2 I really noticed a difference and by day 3 my teeth were noticeably whiter and brighter. The smell and taste of the product were great, nice and minty. I will definitely continue to use this product and I am excited to see my whiter teeth and I want to keep them that way. I will recommend this product too and use it twice daily.
Date published: 2015-03-06
Rated 5 out of 5 by from Gentle, effective at home whitening in an easy and effortless way! [This review was collected as part of a promotion.] I was excited to try this whitening toothpaste since surprisingly I have never tried any at home whitening products or this type of toothpaste before because I always doubted its ability to actually work in a noticeable way! A toothpaste that claims to noticeably whiten teeth in a matter of three days? Yes please! My favourite part about this product apart from its shiney easy to use red tube packaging, was the fact that there was not 15 minute waiting time to let it sit and whiten, there was no additional steps in order to get whiter teeth, you simply replace your regular toothpaste with this and brush twice a day and it should work. It was simply a no-brainer! Although the texture of the toothpaste was slightly runnier than the regular colgate toothpaste, I enjoyed the very mild minty taste of it and the satisfying amount of foam that was created while brushing, as opposed to those weird toothpastes that dont foam up! How are you supposed to know its doing its job if you cant see it foam up!! Although I didnt notice a massive change in the whiteness of my teeth by day 3, I have to say that after a good week of using this toothpaste I am starting to notice pearlier white teeth in comparison to before, especially in pictures! While I dont think the results are as dramatic as you'd expect from other clinical whitening methods at the dentists where much harsher and stronger chemicals are used to whiten teeth and often leave the teeth feeling weaker but whiter, there was some definite change using this toothpaste and my normally sensitive teeth feel and look quite clean and white! I feel that this is a better option to whitening teeth since the process is gradual and not as much of a shock to my teeth as other options. I am quite excited to see the results that the end of this tube will bring!
Date published: 2015-03-03
Rated 5 out of 5 by from Quite impressed with results [This review was collected as part of a promotion.] I still give this five stars, because although my teeth aren't as white as I'd like them to be in three days or as white as the lady's teeth in the advertisement, I'm still impressed by how this toothpaste lifted the colour a shade or two in such a short amount of time. Although it states it won't damage enamel, I'm still a bit worried using this twice a day instead of a normal protective toothpaste. Fantastic job Colgate I love the taste and the clean feeling after using this! Will most definitely buy anything from this range again! Thanks Beautyheaven for the great review.
Date published: 2015-02-24
Rated 4 out of 5 by from Colgate brand you can trust [This review was collected as part of a promotion.] Great brand, we know the brand , they have been around all my life 47, the product is great dose what it saids it dose
Date published: 2024-04-22
Rated 4 out of 5 by from Good paste [This review was collected as part of a promotion.] This toothpaste does seem to have lightened my teeth. It is a bit harsh on sensitive teeth. I didn't think my teeth were sensitive but quickly found out after using this toothpaste. Still a good whitening paste
Date published: 2024-03-30
Rated 4 out of 5 by from Full mouth fresh! [This review was collected as part of a promotion.] An amazing all over clean that leaves the mouth feeling super clean and teeth like they have had a professional dental clean.
Date published: 2024-03-29
Rated 4 out of 5 by from Optic white delight [This review was collected as part of a promotion.] While I am not sure I see a huge whitening effect I absolutely love how this toothpaste makes my whole mouth feels fresh and clean! I will keep purchasing.
Date published: 2024-03-24
Rated 4 out of 5 by from Whitened surprise [This review was collected as part of a promotion.] The taste was strong but my teeth felt extremely clean after using. I could not some improvement in the whiteness of my teeth and would definitely purchase again. My husband would use this as well.
Date published: 2024-03-23
Rated 4 out of 5 by from Colgate optic White toothpaste [This review was collected as part of a promotion.] I have always used Colgate whitening toothpaste’s & the difference I found with this is it gave my teeth a shine and also I feel it made my breath fresher than the others. I would recomend this toothpaste.
Date published: 2024-03-19
Rated 4 out of 5 by from Great clean and mouth feel [This review was collected as part of a promotion.] I was impressed with the Colgate Optic White Express toothpaste after the first go. I noticed a slight whitening of my teeth after 7 days but was mostly impressed by the fresh mouth feel and how well it cleaned my teeth. Will definitely buy in the future.
Date published: 2024-03-19
Rated 4 out of 5 by from Unconvinced but super fresh! [This review was collected as part of a promotion.] I'm not convinced on the whitening properties of this toothpaste but I do love the freshness of the flavour, it definitely leaves your mouth feeling super clean and fresh. Would buy over my normal Colgate if the price point is competitive.
Date published: 2024-03-19
Rated 4 out of 5 by from Great toothpaste [This review was collected as part of a promotion.] Nice toothpaste, slightly medicinal taste which I wasn’t a fan of to start with. Does leaves my mouth feeling clean and fresh though. Think teeth look slightly whiter, should have taken a photo for comparison at the start.
Date published: 2024-03-19
Rated 4 out of 5 by from Good results with whiter teeth [This review was collected as part of a promotion.] This worked well with getting my teeth whiter. I would hope the more you use the better it gets. Felt like it did a good job with cleaning my teeth as well.
Date published: 2024-03-18
Rated 4 out of 5 by from Pearly whites [This review was collected as part of a promotion.] ?My teeth where quite clean due to a recent dental visit but coffee and teas always seems to quickly start to turn my teeth off white quite quickly, notices whilst using this Optic White it prolonged my just been to the dentist clean appearance.
Date published: 2024-03-17
Rated 4 out of 5 by from Colgate whitening toothpaste [This review was collected as part of a promotion.] This Colgate whitening toothpaste Is great and works really well, but I found that the toothpaste was a little bit dry and gritty but other than that it’s amazing and whitens your teeth really well.
Date published: 2024-03-17
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